Effective Date: July 14, 2025
Introduction
This Privacy Policy describes how GuruCrate (“we,” “us,” or “our”) collects, uses, and protects your information when you visit our website at https://www.gurucrate.com (the “Service”).
By using our Service, you agree to the collection and use of information in accordance with this Privacy Policy.
Information We Collect
a) Personal Information
We only collect personal information that you voluntarily provide to us:
- Email Address: When you subscribe to our newsletter or updates through our subscription form.
b) Automatically Collected Information
We automatically collect certain information when you visit our website:
- Usage Data: Information about how you use our website, including pages visited, time spent, and navigation patterns.
- Device Information: Browser type, operating system, IP address, and device identifiers.
- Cookies and Similar Technologies: As described in our Cookie Policy below.
How We Use Your Information
We use the collected information for the following purposes:
- To send you newsletters and updates (if you’ve subscribed).
- To analyze website usage and improve our content and user experience.
- To monitor and analyze trends and usage patterns.
- To detect and prevent technical issues.
- To comply with legal obligations.
We do not sell or rent your personal data to third parties.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience:
Essential Cookies
- Theme Preference: Remembers your preferred site theme (light/dark mode)
- Favorites: Stores your favorite articles or content
- Cookie Preferences: Remembers your cookie consent choices
Analytics Cookies
- Google Analytics: We use Google Analytics to understand how visitors interact with our website. This service may collect information such as your IP address, browser type, operating system, referring URLs, and pages visited.
Advertising Cookies
- Google AdSense: We use Google AdSense to display advertisements on our website. Google AdSense uses cookies to serve ads based on your prior visits to our website and other websites. These cookies enable Google and its partners to serve ads to you based on your visit to our site and/or other sites on the internet.
You can manage your cookie preferences through our cookie banner, in our Cookies Preferences page or by adjusting your browser settings. Note that disabling certain cookies may affect website functionality.
Email Communication
If you subscribe to our newsletter or updates:
- We will only send you relevant and occasional updates.
- You can unsubscribe at any time by clicking the unsubscribe link in any email.
We do not share your email with advertisers or third parties.
Affiliate Marketing Disclosure
We participate in affiliate marketing programs, including the Amazon Associates Program. When you click on affiliate links and make purchases, we may earn a commission at no additional cost to you. These affiliate relationships do not influence our content or recommendations.
Data Sharing
We do not sell, trade, or otherwise transfer your personal information to third parties, except:
- With service providers who assist in operating our website (such as Google Analytics and Google AdSense).
- When required by law or to protect our rights.
- With your explicit consent.
Data Retention
- Email Addresses: We retain email addresses until you unsubscribe from our mailing list.
- Analytics Data: Google Analytics data is retained according to Google’s data retention policies.
- Advertising Data: Google AdSense data is retained according to Google’s advertising data retention policies.
- Cookie Data: Cookie data is retained according to the specific cookie’s lifespan as described in our cookie settings.
Data Security
We take appropriate technical and organizational measures to protect your data.
While no system is completely secure, we:
- Use HTTPS encryption across the site
- Limit access to stored data
- Regularly monitor for vulnerabilities
Third-Party Services
Google Analytics
Our website uses Google Analytics, a web analytics service provided by Google LLC. Google Analytics uses cookies to help us analyze how users interact with our website. The information generated by cookies about your use of the website is transmitted to and stored by Google. Google may also transfer this information to third parties as required by law or where such third parties process the information on behalf of Google.
For more information about Google Analytics’ privacy practices, visit: https://policies.google.com/privacy
To opt-out of Google Analytics tracking, you can install the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout
Google AdSense
We use Google AdSense to display advertisements on our website. Google AdSense is an advertising service provided by Google LLC that uses cookies to serve ads to you based on your visit to our site and other sites on the internet.
Google AdSense uses various types of cookies, including:
- Cookies to serve ads based on your interests.
- Cookies to measure ad performance and effectiveness.
- Cookies to prevent the same ad from being shown too many times.
You may opt out of personalized advertising by visiting Google’s Ads Settings: https://adssettings.google.com/
For more information about Google AdSense and how it uses cookies, visit: https://policies.google.com/technologies/ads
International Data Transfers
As our website is accessible globally, your information may be transferred to and processed in countries other than your own. We take appropriate measures to ensure your information is protected according to this Privacy Policy.
Your Data Rights (GDPR & CCPA)
Your Data Rights (GDPR & CCPA)
Depending on your location, you may have the following rights:
GDPR Rights (EU Users):
- Request access to or deletion of your personal data
- Withdraw consent for data processing
- Lodge a complaint with a supervisory authority
- Legal Bases for Processing:
• Consent: For analytics/ad cookies (withdraw via Cookie Preferences)
• Contract: To deliver requested services (e.g., email updates)
• Legitimate Interest: For security and spam prevention
CCPA Rights (California Users):
- Opt out of “sale” of personal data (e.g., AdSense cookies)
- Request disclosure of data collected in past 12 months
- Do Not Sell My Personal Information
Data Retention:
- Email addresses: Stored until unsubscribed
- Analytics data: Anonymized after 14 months
- Cookie data: Varies by type (see Cookie Policy)
To exercise these rights, contact us at: support@gurucrate.com
Children’s Privacy
GuruCrate is not intended for children under the age of 13 (or 16 in some jurisdictions). We do not knowingly collect data from minors. If you believe we’ve collected such information, please contact us for removal.
Updates to This Policy
We may update this Privacy Policy from time to time. The latest version will always be posted on this page with the “Effective Date” at the top. Continued use of our website after changes constitutes acceptance of those changes.
Contact Us
For GDPR/CCPA Requests:
Please email us at support@gurucrate.com with:
- “GDPR Data Deletion Request” or
- “CCPA Opt-Out Request” in the subject line.
We respond to all valid requests within 30 days.
For questions about this Privacy Policy or your data, please contact:
GuruCrate Team
📧 Email: support@gurucrate.com
🌐 Website: https://www.gurucrate.com